B2b Content Marketing Strategy

Keep on blogging and eventually, you’ll create a river of leads. They’ll flow in all day every day. You’ll rank, convert and create demand, just as long as you keep blogging.

That’s what they say. Blog enough and you’ll eventually win.

But it doesn’t seem to work that way. Some content programs achieve results much sooner, while others never get there. So what’s the difference? Why are some content strategies so successful while others are not?

Here is an example of a 7-part content strategy framework for B2B lead generation built for SEO. These concepts apply to any B2B business and most B2C marketers as well. This is for anyone in any business focused on SEO and lead generation. You can read the full post here